About PERO
Launched in 2021, PERO is a strategic branding and communications agency.
PERO believes in doing great work on projects that are good for people and good for the planet.
Storytelling with soul, PERO connects you with your audiences and inspires them to take action - whether that’s conscious consumption, co-creating cultural experiences or participating in movements.
Collaborating with freelancers and specialists, PERO uses intuition, expertise and data to deliver strategic solutions for brands and cultural organisations.
PERO deeply cares about and considers the role of intersectionality in projects and communications.
Part of PERO family:
Project Zanana focuses on transcultural conversations & connections.
Newly launched, MirrorWaves Collective explores self exploration and collective learning through Coaching, Action Learning and Workshops.
About Founder
Veronique AA Lapeyre’s career places her at the intersection of communications, culture and digital. Veronique is a multi-hyphenate who works across strategy, programming, commerce, communications and digital.
Veronique is a highly specialised communications, marketing and digital strategist, with over 17 years experience working at a senior-level across the public sector, cultural and commercial companies based in Scotland with a global reach.
Whether she is crafting strategic communications campaigns, coordinating eye-catching photoshoots, or launching websites, Veronique is known for her visual and engaging style.
Veronique has been asked to speak at Creative Edinburgh, Creative Mornings (Glasgow) and Fife Contemporary.